How to sell globally on Amazon exporters: 

Your gateway to overseas marketplaces and worldwide expansion is Amazon Global Selling. Over 70,000 Indian sellers have been helped to develop abroad, thanks to the e-commerce exports initiative. 

Amazon Global Selling is an ecommerce exporting program that enables you to take your business from India to over 200+ nations and territories across the world. Regardless of your business size, whether you are a multi-city retailer, a local vendor, an incoming startup, or a seasoned exporter, you may export your products and put your company on the global map. 

India’s exports totaled US$ 34 billion in March 2021, increasing 58.23% from March 2020, according to the Ministry of Commerce and Industry1. India’s trade has been steadily increasing, particularly through Amazon exports, where many sellers have recognized the desire for Indian goods in worldwide markets. Although most producers and dealers were aware of the need, they had limited access to export channels through which they could sell globally. This is where ecommerce export programs such as Amazon Global Selling can help. 

MSMEs that sell leather, home décor, textiles, books, shoes, toys, and consumables like tea and herbal goods, for example, will benefit the most because they can now easily set up an online export business and reach millions of customers. Exporting is now both cost-effective and logistically feasible for many enterprises. 

How can you get started selling on Amazon? 

Businesses are eager to offer their products globally through Amazon, recognizing the expanding importance of ecommerce. In exchange, Amazon helps these companies focus on expansion by providing international tools and shipping solutions. 

Here’s how you can sell your products in other countries using Amazon, whether you currently have a well-established ecommerce business, are exporting offline, or have a passion for selling: 

Step 1: Create an account as a seller 

The first step for Indian merchants who want to sell on Amazon is to create an Amazon seller account. An operational bank account with appropriate details such as a PAN number is required for Amazon seller registration. You’ll have access to Seller Central after registering, which is a one-stop-shop for anything connected to selling on Amazon. It is also recommended that you collect essential paperwork for your export products while registering. The Export Compliance Dashboard from Amazon can help you with documemts. 

To export from India, you’ll need certain papers and approvals based on your product type and destination country. Go to the Exports Compliance dashboard to examine and meet your paperwork needs. 

Step 2: Decide where you’ll sell 

More than 200 countries and territories have access to Amazon’s online store. You can choose to sell your items on any or all of Amazon’s international marketplaces. The markets that you have access to are listed below: 

Step 3: Submit your listings 

After registering online, you must list the products you intend to sell globally. You can list your products using either the Seller Central listing tools or the Seller App. These portals are straightforward and straightforward to use. You can also employ pros from the Service Provider Network to assist you with photography or product categorization. 

Customers can browse your products globally once you’ve listed them. Use sponsored advertisements or offers to improve your listings even more by allowing you to target the relevant customers. 

Find out how to list your goods. 

Step 4: Shipping & product delivery 

Amazon alerts you of your customers’ purchases via the Seller Central dashboard. Amazon will handle end-to-end activities such as storing, picking, selecting, and shipping the product to your consumer for exporters who choose Fulfillment By Amazon (FBA). Those who have not activated this functionality will be responsible for their own shipping, refunds, customer service, and more. 

Turn into a Prime seller 

As an Amazon Prime seller, you can provide a fantastic customer experience by offering free, fast, and dependable delivery as well as world-class customer care while expanding your business into new worldwide markets. Fast delivery, special bargains, and other benefits are available to over 200 million paid Prime worldwide members. This feature is available in Seller App and Seller Central. 

Step 5: Collect funds 

The funds will be credited to your bank account after the order has been placed and paid. Your balance can be found in your Seller Central Account. 

Why use Amazon to export? 

Benefits of Amazon’s export business—Amazon Global Selling: Expand your business internationally. 

Why limit yourself to India when you have the option to go global? You may sell to millions of individuals all around the world using Amazon Global Selling. 

Find out more about Amazon’s global marketplaces. 

Global selling on Amazon India 

Diversify your sales throughout the year. 

Take advantage of international peak selling seasons and sale events such as Prime Day, Christmas, Black Friday, and Ramadan, among others, in addition to Diwali. To sell globally, choose from more than 30 categories. 



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